Local Business Lead GenerationRestaurant30 Days

Google Ads for a Texas Restaurant: 1,180 Conversions and $22.4K in Value in 30 Days

A Texas restaurant group with 11 campaigns: 5.55K clicks drove 1.18K conversions worth $22.4K from $6.68K in 30 days, about $5.66 per conversion.

1.18K
Conversions
$22.4K
Conv. Value
$5.66
Cost / Conv.

Figures from the client’s own ad account for the period shown. Client details kept private.

About the Client

This restaurant serves customers across Lubbock, Clovis, Portales and Levelland. The account runs 11 campaigns: local Search campaigns for each city, Performance Max, a weekly promotion campaign, and Display campaigns that promote the restaurant’s ordering app.

Conversions are tracked with value, so the owners can see what their advertising brings back. In the 30 days shown, 5.55K clicks produced 1.18K conversions worth $22.4K from $6.68K in spend, about 3.4x conversion value for every dollar.

  1. 01

    The Challenge

    A multi-location restaurant needed more orders and visits from people searching nearby, across several Texas towns.

  2. 02

    The Solution

    City-level Search campaigns, Performance Max, a weekly promotion campaign and app-install Display campaigns, with conversion value tracking.

  3. 03

    The Outcome

    1.18K conversions worth $22.4K from $6.68K in 30 days, about $5.66 per conversion.

Key Results

1.18KConversionsIn 30 days
$22.4KConv. ValueAbout 3.4x the ad spend
5.55KClicksLocal customers
$6.68KSpend30-day window

Figures and screenshots come from the client’s own ad account for the period shown. Results depend on the business, budget and market, so they are not a guarantee of future performance.

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